{"id":17922,"date":"2026-04-28T17:19:51","date_gmt":"2026-04-28T14:19:51","guid":{"rendered":"https:\/\/marketsmart.eu\/?p=17922"},"modified":"2026-04-28T17:19:51","modified_gmt":"2026-04-28T14:19:51","slug":"google-shopping-ads-startas-lietuvoje-kodel-2026-uju-kaledos-daliai-e-verslu-gali-buti-paskutines","status":"publish","type":"post","link":"https:\/\/marketsmart.eu\/lt\/google-shopping-ads-startas-lietuvoje-kodel-2026-uju-kaledos-daliai-e-verslu-gali-buti-paskutines\/","title":{"rendered":"\u201eGoogle Shopping Ads\u201c startas Lietuvoje: Kod\u0117l 2026-\u0173j\u0173 Kal\u0117dos daliai e-versl\u0173 gali b\u016bti paskutin\u0117s?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Lietuvos e-komercijoje baigiasi laikotarpis, kai pardavimus u\u017etikrino vien skamb\u016bs reklaminiai \u0161\u016bkiai. <\/span><b>2026 m. ruden\u012f \u012f Lietuv\u0105 oficialiai ateinanti \u201eGoogle Shopping\u201c reklama<\/b><span style=\"font-weight: 400;\"> i\u0161 esm\u0117s kei\u010dia \u017eaidimo taisykles: pirkimo sprendimas bus priimamas dar paie\u0161kos lange, tiesiogiai lyginant preki\u0173 nuotraukas ir kainas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">M\u016bs\u0173 patirtis valdant sud\u0117tingas kampanijas rodo, kad s\u0117km\u0119 toki\u0173 l\u016b\u017ei\u0173 metu lemia ne k\u016brybi\u0161kumas, o <\/span><b>duomen\u0173 higiena<\/b><span style=\"font-weight: 400;\"> \u2013 t. y. nepriekai\u0161tingai sutvarkytas techninis preki\u0173 katalogas, tiksl\u016bs kodai ir nuotrauk\u0173 kokyb\u0117. B\u016btent tai tiesiogiai koreguos, kaip verslai skirstys biud\u017eetus, nes prioritetas galutinai persikels \u012f vizual\u0173 pardavimo proces\u0105. Art\u0117jantis kal\u0117dinis sezonas bus negailestingas: tie Lietuvos verslai, kurie nesp\u0117s techni\u0161kai pasiruo\u0161ti iki rugs\u0117jo, rizikuoja tiesiog dingti i\u0161 eterio tada, kai pirk\u0117j\u0173 aktyvumas rinkoje bus did\u017eiausias.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Tai rim\u010diausias \u201eGoogle Ads\u201c pokytis \u0161iais metais visiems, vykdantiems e-prekyb\u0105 Baltijos \u0161ali\u0173, Balkan\u0173 ar Vidurio ir Ryt\u0173 Europos regionuose. \u012e\u017eengus \u201eShopping Ads\u201c \u012f 15 nauj\u0173 rink\u0173, atsiveria realus prana\u0161umas tiems, kurie startuos pirmieji.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">1. Kas yra \u201eGoogle Shopping Ads\u201c ir kod\u0117l tai kei\u010dia vartotojo elgsen\u0105?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u201e<\/span><a href=\"https:\/\/support.google.com\/google-ads\/answer\/6275294?hl=en&amp;ref_topic=10011733&amp;sjid=2416158513707060248-NA&amp;_gl=1*ay47ed*_ga*OTMyNzEzNTc1LjE3NzM2NDM4NTM.*_ga_V9K47ZG8NP*czE3NzY2OTcxMTgkbzckZzEkdDE3NzY2OTcxNjQkajE0JGwwJGgw#zippy=%2Cadd-promotions-to-products\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Google Shopping Ads<\/span><\/a><span style=\"font-weight: 400;\">\u201c (arba produkt\u0173 skelbimai) \u2013 tai vizualus reklamos formatas, kuris paie\u0161kos rezultat\u0173 vir\u0161uje parodo preki\u0173 karusel\u0119: nuotrauk\u0105, pavadinim\u0105, kain\u0105 ir pardav\u0117j\u0105.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Kuo tai skiriasi nuo \u012fprastos reklamos?<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Iki \u0161iol pirk\u0117jas tur\u0117jo perskaityti j\u016bs\u0173 skelbim\u0105, paspausti ant jo ir tik tada pamatyti kain\u0105 bei vaizd\u0105. Dabar sprendimas priimamas dar \u201eGoogle\u201c lange. Tai rei\u0161kia, kad pirkimo kelias sutrump\u0117ja, o \u012f j\u016bs\u0173 svetain\u0119 ateina pirk\u0117jai, turintys auk\u0161\u010diausi\u0105 <\/span><b>\u201ebuyer intent\u201c (pirkimo ketinim\u0105)<\/b><span style=\"font-weight: 400;\">. Jie nebeie\u0161ko informacijos \u2013 jie ie\u0161ko, kur nusipirkti. Vakar\u0173 rink\u0173 duomenys rodo, kad \u201eShopping Ads\u201c sugeneruoja iki <\/span><b>60\u201370%<\/b><span style=\"font-weight: 400;\"> vis\u0173 e-komercijos paspaudim\u0173. Jei j\u016bs\u0173 ten nebus, j\u016bs kovosite tik d\u0117l likusi\u0173 30% srauto trupini\u0173.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-17918 size-full\" src=\"https:\/\/marketsmart.eu\/wp-content\/uploads\/2026\/04\/google-shopping-ads-launch-in-lithuania-why-christmas-2026-could-be-the-last-for-some-e-businesses.jpeg\" alt=\"\u201eGoogle\u201c paie\u0161kos rezultat\u0173 puslapio strukt\u016bra pagal u\u017eklaus\u0105 \u201etrench coat\u201c. Pa\u017eym\u0117tos trys sekcijos: \u201eGoogle Shopping Ads\u201c (vizual\u016bs produktai vir\u0161uje), mokama tekstin\u0117 reklama (Paid Search Text Ads) ir organiniai paie\u0161kos rezultatai (Organic Search Results).\" width=\"1025\" height=\"799\" srcset=\"https:\/\/marketsmart.eu\/wp-content\/uploads\/2026\/04\/google-shopping-ads-launch-in-lithuania-why-christmas-2026-could-be-the-last-for-some-e-businesses.jpeg 1025w, https:\/\/marketsmart.eu\/wp-content\/uploads\/2026\/04\/google-shopping-ads-launch-in-lithuania-why-christmas-2026-could-be-the-last-for-some-e-businesses-300x234.jpeg 300w, https:\/\/marketsmart.eu\/wp-content\/uploads\/2026\/04\/google-shopping-ads-launch-in-lithuania-why-christmas-2026-could-be-the-last-for-some-e-businesses-768x599.jpeg 768w, https:\/\/marketsmart.eu\/wp-content\/uploads\/2026\/04\/google-shopping-ads-launch-in-lithuania-why-christmas-2026-could-be-the-last-for-some-e-businesses-600x468.jpeg 600w, https:\/\/marketsmart.eu\/wp-content\/uploads\/2026\/04\/google-shopping-ads-launch-in-lithuania-why-christmas-2026-could-be-the-last-for-some-e-businesses-740x576.jpeg 740w\" sizes=\"(max-width: 1025px) 100vw, 1025px\" \/><\/p>\n<h2><span style=\"font-weight: 400;\">2. Strategin\u0117 \u012f\u017evalga: Kaip gauti 20% nuolaid\u0105 kiekvienam paspaudimui? (CSS prana\u0161umas)<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Apie tai vie\u0161uosiuose prane\u0161imuose nerasite n\u0117 \u017eod\u017eio, ta\u010diau tai yra svarbiausia dalis j\u016bs\u0173 pelningumui. Europoje egzistuoja taisykl\u0117, vadinama <\/span><b>CSS (Comparison Shopping Service)<\/b><span style=\"font-weight: 400;\">. D\u0117l Europos S\u0105jungos antimonopolini\u0173 \u012fstatym\u0173, \u201eGoogle\u201c privalo konkuruoti su kitais kain\u0173 palyginimo partneriais.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">K\u0105 tai rei\u0161kia j\u016bs\u0173 biud\u017eetui?<\/span><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Jei reklam\u0105 leid\u017eiate patys tiesiogiai per \u201eGoogle\u201c, <\/b><span style=\"font-weight: 400;\">sistema i\u0161 kiekvieno j\u016bs\u0173 statymo (<\/span><i><span style=\"font-weight: 400;\">bid<\/span><\/i><span style=\"font-weight: 400;\">) automati\u0161kai pasilieka <\/span><b>apie 20% mar\u017e\u0105 sau<\/b><span style=\"font-weight: 400;\">. Tai tarsi \u201eGoogle\u201c monopolio mokestis.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Jei bendradarbiaujate su CSS partneriu,<\/b><span style=\"font-weight: 400;\"> \u0161is 20% mokestis dingsta. Visi j\u016bs\u0173 pinigai eina tiesiai \u012f reklamos aukcion\u0105.<\/span><\/li>\n<\/ul>\n<p><b>Praktinis pavyzdys:<\/b><span style=\"font-weight: 400;\"> Jei j\u016bs\u0173 konkurentas u\u017e paspaudim\u0105 moka <\/span><b>1,00 \u20ac<\/b><span style=\"font-weight: 400;\"> tiesiogiai per \u201eGoogle\u201c, o j\u016bs naudojat\u0117s CSS partneryste ir mokate <\/span><b>0,80 \u20ac<\/b><span style=\"font-weight: 400;\">, j\u016bs\u0173 skelbimai bus rodomi tose pa\u010diose pozicijose. J\u016bs sutaupote 20% biud\u017eeto arba u\u017e t\u0105 pa\u010di\u0105 sum\u0105 gaunate penktadaliu daugiau pirk\u0117j\u0173.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">3. Kod\u0117l \u201eGoogle Shopping Ads\u201c yra galimyb\u0117, kurios negalima \u201epramiegoti\u201c?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Pasaulin\u0117 statistika rodo, kad net brand\u017eiose rinkose \u201eShopping Ads\u201c vis dar sudaro tik dal\u012f mokam\u0173 paspaudim\u0173, o tai rei\u0161kia, kad rinka toli gra\u017eu n\u0117ra persotinta. Lietuvoje situacija dar unikalesn\u0117: kadangi \u0161is formatas startuoja tik dabar, atsiveria \u201epirmojo \u017eaid\u0117jo\u201c (first-mover) langas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Tie, kurie pirmieji techni\u0161kai tvarkingai pateiks savo prekes \u201eGoogle\u201c katalogui, gaus pigiausi\u0105 sraut\u0105 ir geriausias pozicijas, kol konkurentai dar tik bandys suprasti, kod\u0117l j\u0173 tekstiniai skelbimai nebeveikia.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Be to, \u201eShopping Ads\u201c veikia ne tik j\u016bs\u0173 el. parduotuv\u0117s naudai. Tai efektyvus \u012frankis didinti ir <\/span><b>fizini\u0173 parduotuvi\u0173 lankomum\u0105<\/b><span style=\"font-weight: 400;\">: matydami konkre\u010di\u0105 prek\u0119, jos kain\u0105 ir j\u016bs\u0173 prek\u0117s \u017eenkl\u0105 \u201eGoogle\u201c lange, dalis pirk\u0117j\u0173 priima sprendim\u0105 atvykti jos ap\u017ei\u016br\u0117ti ir \u012fsigyti gyvai j\u016bs\u0173 prekybos vietoje.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">4. Pasiruo\u0161imas vasar\u0105 \u2013 vienintelis b\u016bdas i\u0161vengti nevaldomo reklamos kain\u0173 kilimo ruden\u012f<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u201eGoogle\u201c algoritmai mokosi i\u0161 duomen\u0173 istorijos. Startuoti rugs\u0117j\u012f kartu su visais yra pavojinga d\u0117l keli\u0173 prie\u017eas\u010di\u0173:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Duomen\u0173 kaupimas <\/b><span style=\"font-weight: 400;\">\u2013 reklamos algoritmas turi \u201ei\u0161mokti\u201c, kas perka j\u016bs\u0173 prekes. Verslai, kurie savo produkt\u0173 sraut\u0105 (<\/span><i><span style=\"font-weight: 400;\">feed<\/span><\/i><span style=\"font-weight: 400;\">) susitvarkys anks\u010diau, sukaups auk\u0161tesn\u012f kokyb\u0117s bal\u0105, tod\u0117l kal\u0117diniu laikotarpiu j\u0173 paspaudimo kaina bus \u017eemesn\u0117 nei naujok\u0173.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Techninis testavimas <\/b><span style=\"font-weight: 400;\">\u2013\u00a0 \u201e<\/span><a href=\"https:\/\/business.google.com\/en-all\/merchant-center\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Google Merchant Center<\/span><\/a><span style=\"font-weight: 400;\">\u201c yra itin grie\u017eta sistema. Viena klaida nuotraukoje ar kainos nesutapimas gali u\u017eblokuoti paskyr\u0105 savait\u0117ms. Ar norite tai spr\u0119sti lapkrit\u012f, kai kiekviena valanda kainuoja t\u016bkstan\u010dius eur\u0173 prarastos apyvartos?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Kain\u0173 karas:<\/b><span style=\"font-weight: 400;\"> \u201eShopping Ads\u201c i\u0161kart apnuogina brangiausius pardav\u0117jus. Turite laiko iki rudens per\u017ei\u016br\u0117ti savo kainodar\u0105, nes \u201epasisl\u0117pti\u201c u\u017e gra\u017eaus teksto nebebus \u012fmanoma.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">5. Techninis gylis: Ko \u201eGoogle\u201c reikalaus i\u0161 j\u016bs\u0173 svetain\u0117s?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u201eShopping\u201c reklama valdoma ne rakta\u017eod\u017eiais, o <\/span><b>duomenimis<\/b><span style=\"font-weight: 400;\">. Norint b\u016bti matomiems, j\u016bs\u0173 svetain\u0117 turi generuoti nepriekai\u0161ting\u0105 produkt\u0173 katalog\u0105.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>GTIN kodai.<\/b><span style=\"font-weight: 400;\"> Tai unikal\u016bs tarptautiniai kodai. Be j\u0173 \u201eGoogle\u201c negal\u0117s s\u0117kmingai lyginti j\u016bs\u0173 preki\u0173 su konkurentais, tod\u0117l j\u016bs\u0173 matomumas bus minimalus.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Vaizdin\u0117 higiena.<\/b><span style=\"font-weight: 400;\"> \u201eGoogle\u201c blokuoja nuotraukas su bet kokiais u\u017era\u0161ais (\u201eakcija\u201c), logotipais ar r\u0117meliais. Prek\u0117 privalo b\u016bti steriliame, baltame fone.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Atribut\u0173 gylis.<\/b><span style=\"font-weight: 400;\"> Spalva, dydis, med\u017eiaga \u2013 kuo tikslesni duomenys, tuo pigiau \u201eGoogle\u201c rodys j\u016bs\u0173 reklam\u0105 tiksliniam pirk\u0117jui.<\/span><\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-17920 size-large\" src=\"https:\/\/marketsmart.eu\/wp-content\/uploads\/2026\/04\/google-shopping-ads-launch-in-lithuania-why-christmas-2026-could-be-the-last-for-some-e-businesses-1024x985.webp\" alt=\"Produkt\u0173 skelbim\u0173 karusel\u0117 \u201eGoogle\u201c paie\u0161koje, rodanti skirting\u0173 modeli\u0173 sportinius batelius, j\u0173 kainas bei populiari\u0173 el. parduotuvi\u0173 nuorodas. Pavyzdyje matoma, kaip pirk\u0117jui pateikiama vizuali informacijos santrauka dar prie\u0161 paspaud\u017eiant ant skelbimo.\" width=\"847\" height=\"815\" srcset=\"https:\/\/marketsmart.eu\/wp-content\/uploads\/2026\/04\/google-shopping-ads-launch-in-lithuania-why-christmas-2026-could-be-the-last-for-some-e-businesses-1024x985.webp 1024w, https:\/\/marketsmart.eu\/wp-content\/uploads\/2026\/04\/google-shopping-ads-launch-in-lithuania-why-christmas-2026-could-be-the-last-for-some-e-businesses-300x289.webp 300w, https:\/\/marketsmart.eu\/wp-content\/uploads\/2026\/04\/google-shopping-ads-launch-in-lithuania-why-christmas-2026-could-be-the-last-for-some-e-businesses-768x739.webp 768w, https:\/\/marketsmart.eu\/wp-content\/uploads\/2026\/04\/google-shopping-ads-launch-in-lithuania-why-christmas-2026-could-be-the-last-for-some-e-businesses-1536x1478.webp 1536w, https:\/\/marketsmart.eu\/wp-content\/uploads\/2026\/04\/google-shopping-ads-launch-in-lithuania-why-christmas-2026-could-be-the-last-for-some-e-businesses-600x577.webp 600w, https:\/\/marketsmart.eu\/wp-content\/uploads\/2026\/04\/google-shopping-ads-launch-in-lithuania-why-christmas-2026-could-be-the-last-for-some-e-businesses.webp 1538w\" sizes=\"(max-width: 847px) 100vw, 847px\" \/><\/p>\n<h2><span style=\"font-weight: 400;\">6. Prognoz\u0117: Kas laim\u0117s ir kas pralaim\u0117s 2026-aisiais?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Lietuvoje pamatysime masin\u012f e-komercijos persidalijim\u0105:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Laim\u0117tojai:<\/b><span style=\"font-weight: 400;\"> specializuotos parduotuv\u0117s, kurios susitvarkys duomenis ir pasinaudos CSS 20% galimybe. Jos perims sraut\u0105, kur\u012f anks\u010diau kontroliavo tik didieji \u017eaid\u0117jai.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Pralaim\u0117tojai:<\/b><span style=\"font-weight: 400;\"> verslai, kurie remiasi tik prek\u0117s \u017eenklo \u017einomumu, bet turi netvarkingas svetaines ir l\u0117tai reaguoja \u012f technines naujoves.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">Kal\u0117dos bus kar\u0161tos, bet ne visiems<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u201eGoogle Shopping Ads\u201c startas Lietuvoje \u2013 tai egzaminas j\u016bs\u0173 verslo techninei brandai. 2026-\u0173j\u0173 Kal\u0117dos taps lemtingu atskaitos ta\u0161ku tiems, kurie tik\u0117josi, kad e-komercija gali augti be nuolatini\u0173 investicij\u0173 \u012f duomen\u0173 kokyb\u0119, svetain\u0117s greit\u012f ir automatizuotus pardavimo \u012frankius.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201eStov\u0117ti vietoje\u201c \u0161iandien rei\u0161kia ignoruoti techninius reikalavimus, palikti klaidingus preki\u0173 apra\u0161ymus ir tik\u0117tis, kad seni reklamos metodai atne\u0161 nauj\u0173 rezultat\u0173. \u0160iame naujame etape laim\u0117s ne tie, kurie garsiausiai \u0161aukia, o tie, kurie geriausiai pasidaro nam\u0173 darbus.<\/span><\/p>\n<p><b><a href=\"https:\/\/marketsmart.eu\/lt\/google-ads-reklama\/\">Market Smart<\/a> <\/b><span style=\"font-weight: 400;\">fokusuojam\u0117s \u012f kritin\u0119 \u0161io poky\u010dio dal\u012f \u2013 nepriekai\u0161ting\u0105 technin\u0119 higien\u0105 ir duomen\u0173 strategij\u0105. Jau dabar ruo\u0161iame klient\u0173 infrastrukt\u016br\u0105 ir optimizuojame produkt\u0173 srautus (feeds), kad naujasis \u201eGoogle\u201c algoritmas j\u016bs\u0173 prekes vertint\u0173 kaip prioritetines.\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Lietuvos e-komercijoje baigiasi laikotarpis, kai pardavimus u\u017etikrino vien skamb\u016bs reklaminiai \u0161\u016bkiai. 2026 m. ruden\u012f \u012f Lietuv\u0105 oficialiai ateinanti \u201eGoogle Shopping\u201c reklama i\u0161 esm\u0117s kei\u010dia \u017eaidimo taisykles: pirkimo sprendimas bus priimamas dar paie\u0161kos lange, tiesiogiai lyginant preki\u0173 nuotraukas ir kainas. M\u016bs\u0173 patirtis valdant sud\u0117tingas kampanijas rodo, kad s\u0117km\u0119 toki\u0173 l\u016b\u017ei\u0173 metu lemia ne k\u016brybi\u0161kumas, o duomen\u0173 &hellip; <a href=\"https:\/\/marketsmart.eu\/lt\/google-shopping-ads-startas-lietuvoje-kodel-2026-uju-kaledos-daliai-e-verslu-gali-buti-paskutines\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">\u201eGoogle Shopping Ads\u201c startas Lietuvoje: Kod\u0117l 2026-\u0173j\u0173 Kal\u0117dos daliai e-versl\u0173 gali b\u016bti paskutin\u0117s?<\/span><\/a><\/p>\n","protected":false},"author":25,"featured_media":17913,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[79],"tags":[],"class_list":["post-17922","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u201eGoogle Shopping Ads\u201c startas Lietuvoje: Kod\u0117l 2026-\u0173j\u0173 Kal\u0117dos daliai e-versl\u0173 gali b\u016bti paskutin\u0117s? - Market Smart<\/title>\n<meta name=\"description\" content=\"2026 m. ruden\u012f \u201eGoogle Shopping\u201c oficialiai ateina \u012f Lietuv\u0105. 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